The Everywhere President: Politico

Quoted via Politico:

via PoliticoAs communications strategy, the idea seems to be that Obama is the Oprah of politics: People will buy his policies because he is on the cover. But a personality-driven presidency does have its risks.

Part of the dignity of the Oval Office comes from a sense of distance, says Robert Thompson, founding director of the Bleier Center for Television and Popular Culture at Syracuse University, and that makes what Obama is doing tricky. “He’s trying to metaphorically remove the moat from around the presidency, but that can be a dicey kind of thing,” he says. “People can be really fickle about this kind of stuff. It is a tough balancing act.” more